Helvetica Recap + Assignment

Now that you have viewed the movie, Helvetica, I would like to ask you a few questions about font and graphic design in general.  Please answer the following questions below:

1. How does a font/typeface create a mood, feeling or image? Describe an occasion when you had a particular reaction to something in print, not because of the content, but because of the font?  
2. Think of the font you most commonly use when working on your computer. Which one is it and why do you use that one?
3. How is design an expression of the times? How does politics affect the art of design?
4. Imagine that the post office, your local bank, or your favorite store or company, whose signage is familiar to you started using a different typeface. How would that change their image or your feeling about that business or organization?
5. What might you take away from this film in terms of possible effects on your work or other aspects of your daily life?
6. What changes, if any, has this film made in how you think about print and graphic design?

And now, for a little scavenger hunt...

After you are done, come up to my desk and I will give you a font to research.  Find out the following:  

• When it was created 
• Who created it 
• Where it was created 
• Style of the font: Serif/Sans Serif/Script/Decorative/etc... 
• An interesting fact

Open up a word document and find the font.  In 72 pt size (or larger), title the page with the name of the font and fill the rest of the information in below (smaller size). Print this out and turn it in.

It should look similar to this:

Due by the end of the hour.